The memory foam is a product of innovative technology sensitive to the temperature of the human body. In fact, the heat influence the molecular structure of this extraordinary material used for the realization of some types of mattresses, up to shape it, so as to perfectly follow the shape of the body thus minimizing the pressure points and providing incomparable comfort. The memory foam mattress is indeformable, ie it is able to return to its original shape in a gradual and steady way, providing optimal support in every position. With constant research, it was possible to give life to the thermoregulating memory, which uses the “microencapsulation” technology of heat, such as in Viscofoam Plus, which is able to regulate the temperature of the mattress zones in contact with the human body, creating an ideal microclimate.